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AJAX Guided by its Customer-First Philosophy

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AJAX is the world’s largest SLCM manufacturer, and always focuses on “customer first”, so that when formulating business development strategies, it always keeps the interests of stakeholders in mind. The company’s goal is also to create a win-win situation for customers.
Jagadish Bhat, MD and CEO, AJAX Engineering

AJAX has gained a competitive advantage through its product differentiation strategy, which establishes it as a quality-centric and customer-centric organization.
The government’s attention to infrastructure development has promoted various infrastructure projects across India. The ambitious 1.11 billion National Infrastructure Pipeline (NIP) has accelerated public-private partnership (PPP) projects, increased mining activities, and relaxed FDI participation regulations. All of these have ensured a stable demand for construction equipment and promoted the growth of the CE industry.

The CE market is expected to have a compound annual growth rate of 4% during 2020-2025; this provides a huge opportunity for leading road construction machinery manufacturers to provide high-productivity and efficient equipment to meet the needs of construction companies. In this case, AJAX has become the next generation 360° concrete pouring solution provider, providing end-to-end solutions including concrete production, transportation, placement and paving. As the market leader of SLCM, the company is the first to introduce a number of advanced features, such as load cell weighing system, smart fleet telematics, rear view camera, admixture metering device, two-way tires, AC cab, EH roller control , High-pressure water jet, etc. are few. Many of these are industry-first features designed to meet the changing needs of customers.

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News Source : NBM&CW

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