Brigade Group has acquired 4.4 acres in Whitefield, East Bengaluru, for a premium residential project with a development potential of 0.6 million sq ft and a Gross Development Value of Rs 9.5 billion. The project will offer high-end amenities and spacious apartments, leveraging the area’s strong connectivity and social infrastructure.
In January 2025, Brigade Group announced a significant expansion in Bengaluru’s real estate sector with the acquisition of a 20-acre land parcel on Whitefield-Hoskote Road. This strategic move is part of the company’s ongoing efforts to strengthen its presence in key markets and capitalize on the growing demand for residential spaces in the region.
Project Overview
The newly acquired land is earmarked for a large-scale residential development, projected to offer approximately 2.5 million square feet of saleable area. The development is expected to generate an estimated revenue of ₹2,700 crore upon completion. Brigade’s subsidiary, Ananthay Properties Private Limited, is overseeing the project, with the land acquisition cost pegged at ₹630 crore.
Strategic Significance
Whitefield has evolved into a prominent IT hub, attracting a diverse workforce and fostering a robust demand for residential properties. Brigade Group’s investment in this locality aligns with its strategy to cater to the housing needs of professionals and families seeking quality living spaces in proximity to their workplaces.
Company’s Growth Trajectory
This acquisition is part of Brigade Group’s broader expansion plans in Bengaluru. In December 2023, the company launched ‘Brigade Sanctuary,’ a 14-acre housing project on Whitefield-Sarjapur Road, comprising 1,275 units with a revenue potential of around ₹2,000 crore.
Additionally, the company reported its best-ever performance in FY24, with real estate sales volumes reaching 7.55 million square feet and collections amounting to ₹5,915 crore. The group is actively pursuing land acquisition opportunities to bolster its land bank and meet the escalating demand for residential spaces.
Brigade Group’s strategic land acquisition in Whitefield underscores its commitment to expanding its footprint in Bengaluru’s burgeoning real estate market. By developing large-scale residential projects in key localities, the company aims to cater to the evolving housing needs of the city’s growing population, reinforcing its position as a leading real estate developer.
Brigade Group has acquired a 20-acre land parcel on Whitefield-Hoskote Road, Bengaluru, for ₹950 crore, marking a significant expansion in its real estate portfolio. The company plans to develop a large-scale residential project spanning approximately 2.5 million square feet of saleable estimated revenue potential of ₹2,700 crore. The project will be overseen by Brigade’s subsidiary, Ananthay Properties Private Limited.
Whitefield, a thriving IT hub, has seen increasing demand for premium residential developments due to its connectivity and proximity to major employment centers. Brigade Group’s investment aligns with its strategy to cater to professionals and families seeking quality housing in Bengaluru’s rapidly growing real estate market.
This acquisition follows Brigade’s recent residential project launches, including ‘Brigade Sanctuary’ on Whitefield-Sarjapur Road, which spans 14 acres and has a revenue potential of ₹2,000 crore. In FY24, Brigade Group reported record real estate sales of 7.55 million square feet and collections of ₹5,915 crore, reflecting its strong growth trajectory.
By strengthening its land bank and expanding in key locations, Brigade Group is positioning itself as a leading developer in South India, responding to rising housing demand with large-scale, high-quality residential projects. Brigade Group has acquired 20 acres on.
Whitefield-Hoskote Road, Bengaluru, for ₹950 crore. The planned residential project spans 2.5 million sq. ft., with an estimated revenue of ₹2,700 crore. This investment aligns with Brigade’s strategy to expand in key markets and cater to Bengaluru’s growing housing demand.
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