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A brand of CNH Industrial, CASE Construction Equipment, has produced its 50,000th loader backhoe at its cutting-edge plant in Pithampur, Madhya Pradesh. The versatility, dependability, productivity, adaptability, safety, and operator comfort of CASE Loader Backhoes are well known.
The plant in Pithampur, close to Indore, was built in 1989 and since then has produced a full line of cutting-edge construction machinery, including loader backhoes, compactors, and crawler excavators. The facility currently serves markets for the construction equipment needed in India and more than 75 other nations in the Middle East, Africa, Asia Pacific region, and Latin America.
According to Fabrizio Cepollina, Vice President of CNH Industrial’s Industrial Construction Segment for Africa, the Middle East, and Asia-Pacific, “CASE has been manufacturing loaders backhoes since 1957 when it produced the industry’s first factory-integrated loader backhoe. Our most recent TLB lineup pushes the brand’s legacy of excellence to even greater heights. CASE is one of the top brands in the construction equipment sector thanks to its reputation for producing high-quality machines on a global scale. This is a source of pride for us, and we are working to turn our well-equipped Pithampur plant into a centre for CASE product manufacturing worldwide. Already, the plant satisfies the needs of close to 80 nations, including India. We want to increase exports from this location even more.
According to Sunil Puri, managing director of CNH Construction Equipment India, “CASE India has been providing top-notch, made-in-Pithampur machines for domestic and international markets for more than 30 years. Our Loader Backhoes are 90% indigenously made in India, and we fully support the government’s initiatives like Make-in-India and Aatmanirbhar Bharat. This incredible accomplishment of rolling out the 50,000th Loader Backhoe is evidence of our customers’ faith in the name and our goods. We appreciate the support of our esteemed clients, dealers, and vendor partners and look forward to reaching many more such landmarks in the future.
“CASE India has been working consistently to provide outstanding machines and have proven our capacity to evolve with the time,” said Satendra Tiwari, Plant Head – CASE Construction, India. With a focus on worker safety, product quality, and precision, the bronze-certified World Class Manufacturing (WCM) high-tech facility is well automated and can effectively meet both domestic and export demand. Our sole plant in the nation is dedicated to providing high-quality products and best practises. The rollout of the 50,000th Loader Backhoe is a proud moment for CASE India and reaffirms our potential, which motivates us to keep creating adaptable machines for our clients.
Group Media Publication
Construction, Infrastructure and Mining
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